With 4.66 billion Internet users this year, the explosive power of media convergence has erupted even more demand for content generation. Across the globe, the demand for digital media is forcing Over-the-top (OTT) providers and digital businesses to make their content and services accessible for global consumption in local markets. With the ever-growing trend of digital consumption, Remote Peering points and Internet exchanges (IXP) have become critical to bridging local consumers to global content and services.

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Organizations today need an Internet service that’s reliable, fast, and of high quality. Many enterprises use a premium Internet service to meet the needs of their global operations.

Peering Vs IP Transit

Organizations today need an Internet service that’s reliable, fast, and of high quality. Many enterprises use a premium Internet service to meet the needs of their global operations.

Compared to a standard business Internet connection that’s dependent on routers with limited speed. IP Transit service enables an enterprise to leverage the expertise and network reach by using an Internet service provider’s network. As a result, the traffic travels through one or more third-party networks on the way to its final destination.

IP transit providers are separated into three tiers. For global reach and network performance, a Tier 1 provider can meet the needs of the largest retail businesses and enterprises.

Remote Peering is common among smaller regional network operators and broadband providers, as well as hosting companies, content delivery networks, and content providers, who are looking to extend their global reach. Peering can help these types of companies lower their IP transit costs while increasing overall network resiliency and redundancy.

By exchanging more traffic locally, peering can also help improve internet performance and speed for end users.

Public Vs Private Peering

There are two main types of peering: public and private.

Public peering usually takes place at an Internet Exchange Point (IXP), where one network is able to peer with multiple other networks through a single connection. At an IX, an organization can exchange traffic with a wide range of operators. This type of peering typically takes place at a shared colocation facility.

On the other hand, private peering is when two or more networks privately agree to exchange their traffic. Private peering often occurs between operators that need to exchange significant volumes of traffic, and typically take place at a privately-owned telecoms facility or a colocation facility.

Although public peering can be more complex than private peering, there are cost and performance benefits from using an IX.

How to select an Internet Exchange Point

There are hundreds of IXs located all over the world. What makes an IX attractive is its:

Network coverage
Number of exchanges
Three of the largest Internet exchanges (IX) include NL-IX, DE-CIX, and LINX, which between them are responsible for exchanging IP traffic between hundreds of Internet Service Providers (ISPs), network providers, and content providers. DE-CIX (Deutscher Commercial Internet Exchange) is one of the Internet Exchange Points worldwide. Currently, it operates neutral interconnection platforms in Europe, the Middle East, North America, and Asia.

Remote peering is a popular option for accessing IXs. Remote peering enables an organization to peer without a physical presence at the local exchange point by using bandwidth to extend a network’s reach to an IX.

It offers a more cost-effective way for an organization to directly access an IX, without the need for costly infrastructure at the exchange point and without having to contract separately with each IX.